True. I don't think Reynolds rocked up with a bag of cash to the local bookies. But the money was put on by someone associated which you know well considering your post is based on it wasn't Reynolds. Who so?Reynolds didn't put the money on himself. There was an initial shortening which probably was a result of people, likely NP members or supporters tbf, putting their money on him because his campaign looked proper and effective. Now obviously it didn't translate into the votes that any patriotically minded person would've liked to have seen. But at the time it did seem like he had a very good chance, so I am not surprised the bookmakers shortened their own odds because betters saw that and put money on him. Then him tweeting it probably led to nationalists putting more money on him from across the country. But it's not like he rolled into the bookies with a huge bag of cash to place a bet on himself. People saying that obviously have no idea what they're talking about, and as FightingForTheBull said earlier - it's a characteristic too common in right-wing circles to be totally believing of any auld watercooler horseshit.
National party know they won't come within an arses roar of power. Hence the bet. Reynolds get his fifteen minutes of being the great dark horse.